![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2021/10/penrose-project-bkgd-mwd.jpg?fit=1024%2C209)
Project:
Midtown West
Client:
Procida Development
Location:
Detroit, MI
Focus:
Generate community buzz for a brand new development, positioning it as a destination for the ambitious, resilient spirit that defines Detroit.
![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2022/03/MidtownWest-1-1024x993.jpg?resize=1024%2C993&ssl=1)
![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2022/03/MidtownWest-2-1024x543.jpg?resize=1024%2C543&ssl=1)
![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2022/03/MidtownWest-3-1024x400.jpg?resize=1024%2C400&ssl=1)
![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2022/03/MidtownWest-4-1024x596.jpg?resize=1024%2C596&ssl=1)
![](https://i0.wp.com/penrosecreative.com/wp-content/uploads/2022/03/MidtownWest-5-1014x1024.jpg?resize=1014%2C1024&ssl=1)
Midtown West
Procida Development
Detroit, MI
Generate community buzz for a brand new development, positioning it as a destination for the ambitious, resilient spirit that defines Detroit.